Healthy Pet, a pet supply company that makes consumable products, that includes ökocat and their cat litter, was struggling to retain customers and reach new-to-brand shoppers.
As a result, Healthy Pet was losing out on sales it should have been obtaining and not growing at a fast enough rate.
These DSP strategies added almost $50,000 in revenue the first month with an 8 ROAS, and over $50,000 the second month with a 10 ROAS.
One of the products added 36% in monthly sales with a conversion rate increase of 12%.
Prior to working with Nectar, Healthy Pet had attempted DSP with another agency with poor results.
Our team’s thorough understanding of Amazon’s DSP ads and A/B testing allowed us to double our ROAS goal.
When DSP is properly managed and used for the appropriate products, it can be an extremely powerful tool.
Creating an ad strategy and content for peak season with limited time after transitioning from another agency.
ExploreAmplifying Amazon sales in 30 days via keyword optimization, product info enhancement, and seasonal targeting.
ExploreNew high-quality photography accurately represented products, and drove increased conversion rates and sales.
ExploreUsing top notch video content for sponsored brand video to drive sales and new-to-brand customers.
Explore