Product Photography & Video Production
Professional Product Photography & Video: Visual Assets That Sell
In marketplace environments where shoppers can't touch or try products, photography is your primary sales tool. The difference between mediocre product photos and exceptional imagery is often the difference between 2% conversion and 5% conversion - which translates directly to 150% more revenue from the same traffic. Our creative studio specializes in marketplace-optimized photography that combines technical compliance with persuasive visual storytelling.
Amazon alone has dozens of specific image requirements: main images on pure white backgrounds, 1000x1000 pixel minimum dimensions, products filling 85% of frame, no promotional text overlays on main images. We ensure every image meets platform requirements while maximizing visual impact. Beyond main images, we create lifestyle photography, infographic images, comparison charts, and feature callouts that address customer questions and objections before they arise.
For brands looking to showcase products in action, product videos offer an engaging alternative to static images. We create compelling product demonstrations, unboxing videos, and lifestyle content that brings your products to life. Video content is especially effective for complex products, fashion items, and anything where movement or scale is important - perfect for Sponsored Brands Video campaigns, Amazon listing videos, and social media content. Professional video production drives higher engagement and conversion rates across all marketplaces.
Photography & Video Services
FAQ
Amazon’s main image requirements: pure white background (RGB 255,255,255), product filling 85% of the frame, minimum 1,600 pixels on the longest side for zoom to enable, and no text, watermarks, or promotional overlays. The image should show the actual product in the exact variant a shopper receives. No lifestyle context, no hands holding it, no packaging unless packaging IS the product. Amazon’s automated compliance system is aggressive; a single background speck can fail the check and send you into a manual review queue that takes days. Most main-image failures are preventable at the shoot with tight production briefs.
6 to 45 seconds is the Amazon range; 15–20 seconds is the sweet spot for most categories. Videos under 10 seconds feel like banner ads; over 30 seconds, viewership drops sharply as shoppers scroll. The first 2 seconds need the product hero in frame. Amazon auto-plays muted, and shoppers decide whether to stop scrolling before any voiceover lands. Spec details: 16:9 or 1:1 aspect, MP4 or MOV, no overlaid "click here" or pricing claims (moderation rejects those).
Yes. Pure white background is non-negotiable for the main image. Off-white, cream, light gray, or "almost white" backgrounds fail Amazon's automated compliance check. Even single-pixel artifacts in shadow areas can trigger failure. Most main image rejections we see are technically off-white due to camera sensor color cast or shadow gradients, solved by professional photography lighting setup or post-processing background replacement.
1,600 pixels on the longest side minimum. Amazon's zoom function requires this resolution. Amazon recommends 2,000+ pixels for highest quality. Below 1,600, the listing displays without zoom enabled, hurting conversion (zoom-able images convert measurably better). Most product photos shot at smartphone resolution don't meet this requirement; professional photography shoots at 3,000+ pixels native.
$150–$400 per final image for standard product photography (white background, 4–6 variations, basic post-production). Lifestyle photography runs $300–$800 per image. A typical Amazon listing needs 7 main + secondary images, so $1,000–$3,000 per SKU for standard catalog photography. For brands launching with 10–20 SKUs, total photo budget runs $15K–$60K.
Studio photography: white background, clean product hero shots, required for main image, useful for some secondary images showing product details. Lifestyle photography: product shown in real-world use context, kitchen for kitchenware, bathroom for skincare, outdoor for camping gear. Lifestyle photography drives higher conversion in mid-secondary image slots because shoppers visualize use. Most successful Amazon listings combine both.
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