Webinars
Webinar

How to Win Prime Day Like the Top Amazon Brands

A live masterclass for enterprise teams who want to stop subsidizing Amazon's ad network and start capturing definitive market share during Q3's biggest traffic surge.

April 15, 2026
|
12:00 pm
Live session + replay available
Jason Landro and Harriet Carson

This session decodes the exact architecture that 8- and 9-figure brands use to achieve record-breaking Prime Day results. We are pulling back the curtain on the predictive keyword mapping, 3-phase ad pacing, and high-velocity creative frameworks required to outmaneuver the competition.

Who this webinar is for

This session is strictly designed for professionals accountable for bottom-line Amazon performance:

  • Enterprise brands and aggressive challengers (1P or 3P)
  • Amazon Ads and Retail Media Directors
  • E-commerce and Marketplace Executives
  • Leaders focused on incremental revenue, ad efficiency, and EBITDA

If Prime Day is a critical revenue milestone for your business, this session is mandatory.

The problem we’re addressing

Most brands approach Prime Day with a fundamentally flawed strategy. They hit the Amazon Ads scaling wall because:

  • Capital is deployed blindly without a phased pacing architecture.
  • CPCs skyrocket while ROAS collapses under the weight of generic bidding.
  • Static, unoptimized creative fails to convert high-intent, split-second traffic.
  • Inventory blind spots and aggressive discounting erode all profit margins.

When performance stalls, the default reaction is to spend more just to maintain share of voice. For the vast majority of brands, this destroys profitability.

What you’ll learn in this session

We are breaking down the exact execution blueprint used by the top 1% of Amazon sellers:

  • Predictive SQP Mapping: How elite brands leverage Search Query Performance data to identify and dominate high-intent search terms weeks before CPCs inflate.
  • The High-Velocity Creative Matrix: The precise visual calibrations required for main images and A+ content to capture hyper-motivated shoppers at the point of click.
  • Capital Liquidity and Pacing: How to architect a resilient 3-phase ad budget that scales seamlessly and refuses to cap out when buyer intent peaks.
  • Margin Preservation: The operational frameworks leading brands deploy to prevent stockouts, defend profitability, and execute strategic coupon stacking.

This session is about engineering your dominance in advance, not reacting to the market on the day of the event.

What this session is (and isn’t)

THIS SESSION IS:

  • A data-backed blueprint for enterprise Prime Day execution
  • A masterclass synthesizing SQP, high-converting creative, and advanced ad pacing
  • Grounded entirely in real-world account behavior and analytics

THIS SESSION IS NOT:

  • A list of generic, low-level Prime Day "hacks"
  • A basic Seller Central tutorial
  • A disguised sales pitch

Session Format

Live webinar (45–60 minutes)

Real-world examples and frameworks

Time for questions at the end

Replay available after the session

What you get by Attending

  • 1
    A blueprint for building algorithmic relevance early.
  • 2
    The exact criteria to audit your creative and ad pacing today.
  • 3
    A strategy to capture the profitable post-event traffic halo.

Who's Talking

Jason Landro
Co-Founder, Nectar

Jason is the Co-Founder and Co-CEO of Nectar, a premier digital marketing agency dedicated to scaling thriving brands on Amazon. With a deep expertise in advanced advertising strategies and retail media, Jason helps 7- and 8-figure brands break through growth ceilings by shifting their focus from top-line vanity metrics to highly profitable, incremental market share gains.

Harriet Carson
VP of Advertising at Nectar

Harriet Carson brings over a decade of expertise in retail media, with a proven track record of scaling consumer brands profitably on Amazon. Specializing in strategic media planning and full-funnel campaign execution, Harriet bridges the gap between data-driven decision-making and performance strategy to help brands maximize advertising ROI.

Save Your Seat

Join the live session and understand what’s really holding Amazon Ads back.